Every minute your site is down is a minute of potential profit that's lost. Contrary to what some may believe, advances in technology usually do not mean a decrease in website downtime. In fact, even the biggest of sites go down, including giants like Amazon. The outages aren't the only real problem that downtime brings to light, however. The public looks to see how quickly downtime is resolved whenever a site goes down. How fast the downtime is addressed and the measures taken up to keep the public informed of the downtime also have a significant effect on a company's reputation. How Soon HAVE YOU ANY IDEA When Your Site FALLS? Just how long does it take you to discover when your site is experiencing an outage? If you don't have website monitoring set up, chances are that it takes you at the least an hour to learn. Maybe even more. Can someone really afford to lose an hour's worth of potential profits? Is it possible to afford an hour of your customers not being able to access your site rather than knowing why your site is down or in the event that you even know about it? To create matters worse, if your email falls with your site as well as your customers try contacting you regarding the outage, you're not going to see those emails until your site is back up and running. That means you do not even know of the problem until you see it by yourself or the issue has been resolved. Be the First to Know When it comes to website downtime, time is of the essence. A quality website monitor will ensure that time is working for you. You will know as soon as your site falls. Without a quality website monitor set up, you have no idea when you will discover a website outage. It could be hours, even days, before you understand your site isn't up and running. How exactly to Put Quality Website Monitoring into Place As soon as you realize how crucial website monitoring is to the success of one's business, there are a few things you are likely to want to consider before putting this type of service into place. First, realize that not all website monitoring services are manufactured equal. You need one that utilizes a number of methods of contact when your site experiences an outage or performance issue, not just email. Quality website monitoring companies will utilize SMS text messages and phone calls in addition to email. This ensures that even if your email goes down, you're still aware of the site's outage. Also make sure that you select a website monitoring service that has multiple servers in multiple locations. This way, if a server and even a whole server location falls, there are other servers set up that can pick up the slack.